Marketing and loyalty
Do you know why some customers stop coming and never come back?
There's a pattern in your reviews, visit frequency, and orders that predicts which customers you're about to lose — and what would bring them back. Restaurants that uncovered it increased repeat visits by 40% and raised their rating from 4.1 to 4.6★ in 90 days.
NB
CB
RC
MB
★★★★★
Valorado por más de 500 restaurantesConfianza del sector
+500
restaurants trust Guava4.9★
RATING94%
RENEW24h
IMPLEMENTATION
Everything you need to attract and retain customers.
AFTER — With Guava
VIP
12x
CRM
VIP
NEW
LOST
AUTO
4/6 pts
4.6★
4.6★
ROI CAMPAÑAS
+€2.4k
100%
CUSTOMERS IN CRM
€0
FLYER COST
4/mes
AUTO CAMPAIGNS
+35%
RETENTION
4.6★
ONLINE REVIEWS
8x
CAMPAIGN ROI
BEFORE — Without Guava
VACÍO
?
?
-€300
0 msg
0
No vuelvo
2.8★
¿Funcionó la promo?
0
DATABASE
€300/mes
FLYERS NO ROI
0
CAMPAIGNS SENT
0%
RETENTION
2.8★
ONLINE REVIEWS
?
MARKETING ROI
BEFORE — Without GuavaAFTER — With Guava
Drag to compare before and after
Customer base that grows with every booking, order and card payment.
Email and SMS campaigns segmented by customer type and visit frequency.
Google reviews managed with AI-powered automatic responses.
The real problem: low rating kills conversion. Low retention kills margin.
A rating of 4.1 vs 4.6★ means 30% fewer clicks on Google Maps. Acquiring a new customer costs 5-7x more than retaining an existing one. Without a system, you lose both.
Stagnant rating at 4.0-4.2★
Only the dissatisfied leave reviews. Satisfied customers leave without a review. Every 0.1★ less means 30% less conversion on Google Maps.
CAC 5-7x higher than retention
Spending on ads and networks to acquire new customers while existing ones do not return burns margin. Without loyalty, you lose €1,500-2,200/month in LTV.
70% of customers never return
Without a tracking system, the customer comes once and disappears. Retaining costs 1/7 of acquiring. Each point of retention is worth €400-600/month.
Actions that matter
Everything you need to attract and retain customers.
Guava focuses on what really matters to the restaurant: getting reviews, attracting new customers, and getting them to return.
4.1 → 4.6★ on Google (90 days)
Post-payment automatic requests capture positive reviews. Customers double review volume and raise rating by 0.4-0.6★ = +30% conversion on Maps.
+40% repeat customers
Loyalty without cards or apps. System automatically recognizes customers. Recovers €1,800-2,400/month in LTV vs new acquisition CAC.
Real origin attribution
Know what brings customers: Google, networks, recommendation. Invest only in what works. Eliminate €600-1,000/month in ads with no return.
Customers who return without cards or apps.
AFTER — With Guava
REVIEW
4.7
4.6
4.8
TODO EN 1
⚡ 2min
!
SERVICIO ↑
COMIDA ↑
Opiniones
(324)
4.7
SOCIAL PROOF
4.7★
AVERAGE RATING
Auto
REQUEST REVIEWS
1
SINGLE DASHBOARD
2h
RESPONSE TIME
100%
RESPONDED
AI
SENTIMENT ANALYSIS
BEFORE — Without Guava
1★
¡Sin reseña!
3 semanas
SIN RESPUESTA
¡Horrible!
¿Qué mejorar?
2.8★
AVERAGE RATING
0
REVIEW REQUESTS
3+
SEPARATE PLATFORMS
21 días
RESPONSE TIME
40%
UNANSWERED
0
FEEDBACK ANALYSIS
BEFORE — Without GuavaAFTER — With Guava
Drag to compare before and after
Monitor your online reputation. Raise your average rating with personalized responses in seconds.
AI sentiment analysis. Detect patterns in what your customers say.
AI responds to reviews for you with your brand's tone.
Knowing where they come from
Knowing what really brings customers.
Guava records how each customer arrives: Google, networks, recommendation, or campaigns. Stop guessing and know what to repeat.
Google / Networks / RecommendationVisit to the restaurantRegistered payment
Everything is associated with real customers and payments.
Which actions bring customers
+24% compared to the previous month
Google Reviews
Google Maps
€4,290
Generated revenue
Promotion on networks
Instagram
€1,850
Generated revenue
Promotion on digital menu
QR on table
€3,105
Generated revenue
Real problems. Clear solutions.
It's not about marketing, but about solving specific restaurant problems.
Get more reviews
Automate when to request reviews and respond from a single place.
Attract new customers
Promotions visible on Google, networks, and digital menu.
Retain customers
Make them return without giving away money or complications.
Knowing where they come from
Identify the real origin of each customer.
Repeat what works
Invest time only in actions that bring customers.
Simple loyalty
Customers who return without cards or apps.
The system automatically recognizes returning customers and allows you to reward recurrence without friction.
No apps
The customer doesn't have to do anything.
Based on real visits
No abstract points.
Visible loyalty
You know who returns and how much.
Knowing who to write to and why.
Automatic segments based on real behavior.
New customers
Recent first visit
Regular customers
Come frequently
Lost customers
It's been a while since they last came
High-value customers
Higher average spending
ASSISTANT
Guava tells you what to do.
Guava detects simple opportunities: ask for more reviews, reactivate customers, or repeat actions that work.
Suggestion: This week many new customers have come. Do you want to automatically ask them for a review on Google?
RESULTS
Total clarity, without complicated marketing.
See how many customers come, how many return, and where they come from.
Positive reviews
+31%
Repeat customers
+22%